Alan Hoffman

Alan Hoffman Alan Hoffman stands out among professional consultants in transportation for his straight talk about transit economics, his fierce dedication to making transit a customer-friendly retail success, and his growing reputation for finding the most cost-effective forms of transit that best fit each market.Widely regarded as a leading expert on the development of effective regional rapid transit strategies and on associated regional land-use planning, Hoffman is best known for his work developing and applying the “Quickway Model” for transit systems development (an innovative approach that has attracted attention internationally), as well as cutting-edge work applying advanced market research techniques to help guide transit and land use planning.

Hoffman is the founding principal of The Mission Group, a transportation and land use planning firm based in San Diego, California, best known for its innovative approaches to solving difficult planning problems.